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La ética en la gestión empresarial

Abstract: 

“El contenido del discurso se inicia con el análisis de la problemática del entorno empresarial para pasar a las distintas conceptualizaciones de la ética y su implantación en la gestión empresarial, llegando a la conclusión de que no cualquier medio es igualmente válido para la consecución de un fin; de que el bien social, que es en definitiva el bien del hombre, pasa por la observación de un conjunto de principios y, en el caso concreto de la economía empresarial, propugna la articulación de una política ético-social; exigiendo la definición de unas normas económico-morales de actuación”.

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